Plum is an financial app that empowers users to save and trade. The investing platform is available in 10 European countries with offices in the UK, Greece and Cyprus. Over 1.5 million clients and have invested more than £1 billion with the firm.
Fidelity is a popular financial services firm that provides investment accounts and pensions with access to thousands of stocks, ETFs and mutual funds to clients based in the US, Europe and Asia. Fees vary by asset and account country, but are generally competitive, with zero-commission trading available on US stocks.
"Plum is a great option for traders looking for a user-friendly savings, budgeting and investment app. The £1 minimum deposit, pre-built funds and fractional shares will especially appeal to beginners."
"Fidelity is a great match for long-term investors who want an affordable platform to build their pension or investment portfolios. The SEC and FCA oversight are also good signs that the brokerage is regulated and trustworthy."
Pros
Commission-free trading on 3000+ stocks with manual or automatic investments
Pre-built funds based on a market sector or ESG initiatives with portfolio auto-rebalancing
Savings account available with expenditure analysis and free withdrawals
Interest rates on uninvested cash are competitive up to 4.21% AER
Low minimum investment of £1 plus fractional shares
Regulated by the FCA
Bill provider analysis
Excellent list of stocks and funds to choose from
Very competitive pricing compared to largest rivals
Good list of account types to suit various types of investor
Uninvested cash is automatically put into a money market fund
Trusted global brand with strong regulation from SEC & FCA
Tax-efficient vehicles are available including ISAs
Cons
Monthly subscription fees apply to access the full suite of services and best trading conditions
Limited price analysis features such technical indicators and custom charting for experienced traders
Limited payment methods with bank transfer only
Narrow product portfolio compared to alternatives
The app is only available in European regions
No demo account available
No forex or CFD trading
There is no demo account
Less suitable for short-term day trading
Presentation of data is overly complicated
No trading platform for non-US clients
The $1000 minimum deposit for international clients is high
Awards
Boring Money Best Buy 2021 – Pension
Boring Money Best for Beginners Pension 2021
Boring Money Best for Beginners ISA 2021
Boring Money Best for Low - Cost Pension 2021
Online Personal Wealth Awards - Best Retirement Adviser 2021
Shares Awards 2020 - Best Execution-Only Stockbroker of the Year
Instruments
Stocks, ETFs
ETFs, Mutual Funds, ISAs, Pensions, Stocks, Indices
